BA Dissertation “Are Club Visuals Merely Spectacular?”

Abstract.

The last century has given us the Internet and in turn, a multitude of media with which new industries are being founded. Audio visual work has existed for a long time, but the digital age has allowed artists to push the boundaries; work can now be streamed online to people worldwide. Clubs have also undergone a transformation with visuals starting to enhance a night. Do visuals contribute or detract from a night in a club and when do the visuals become too immersive that they divert attention away from the music? VJ’s are steadily growing in number and communities are sharing new ideas and methods. The concept of VJ-ing is explored and defined, and its effectiveness is considered. Various VJ’s are interviewed and their varying opinions identify what it means to be a VJ and where it will go in the future.

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